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All Journal Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi Syntax Literate : Jurnal Ilmiah Indonesia AMALIAH: JURNAL PENGABDIAN KEPADA MASYARAKAT Jurnal Riset Komunikasi Jurnal Pengabdian Kepada Masyarakat MEMBANGUN NEGERI Diklat Review : Jurnal manajemen pendidikan dan pelatihan Inter Komunika: Jurnal Komunikasi Medium : Jurnal Ilmiah Fakultas Ilmu Komunikasi Jurnal Ranah Komunikasi (JRK) International Journal of Media and Communication Research (IJMCR) KOMUNIDA: Media Komunikasi dan Dakwah
Daherman, Yudi
Fakultas Ilmu Komunikasi, Universitas Islam Riau
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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Journal : Jurnal Riset Komunikasi

 1 
SOCIAL MEDIA MARKETING SEBAGAI SARANA PENGEMBANGAN KEWIRAUSAHAAN BERBASIS SOCIO-TECHNOPRENEURSHIP DI UNIVERSITAS ISLAM RIAU Benni Handayani; Fatmawati Moekahar; Yudi Daherman; Mufti Hasan Alfani
Jurnal Riset Komunikasi Vol 3 No 2 (2020): Agustus 2020
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komuniasi (ASPIKOM) Wilayah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38194/jurkom.v3i2.163

Abstract

Creative business in the last few decades has experienced growth supported by technological advancements. This phenomenon is then commodified using a social approach. The above model is known as Socio-technopreneurship. This study discusses social media marketing as marketing media and social media by utilizing technology in building brand awareness of the 5 types of businesses including unaware of brand, brand recognition, brand recall, and top of mind, supporting students, this research is centered in the business center floating canteen of the Riau Islamic University that accommodates a variety of young entrepreneurs both students and alumni with forms of business in any field both goods and services. This research uses a descriptive qualitative approach, collecting data through observation, interviews, and documentation. The conclusion was that social media management competencies especially Instagram used by informants for business media tend to be conventional, even though the latest trends in the online business world are increasingly dynamic and varied. The development of Socio-technopreneurship eventually becomes a significant method in an effort to improve the above competencies.
Pengaruh Metode Storytelling terhadap Kemampuan Public Speaking Mahasiswa Program Studi Ilmu Komunikasi di Kota Pekanbaru Yudi Daherman; Fatmawati Moekahar
Jurnal Riset Komunikasi Vol 4 No 2 (2021): Agustus 2021
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komuniasi (ASPIKOM) Wilayah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38194/jurkom.v4i2.360

Abstract

The implementation of public speaking becomes the most important part when appearing to provide information to the audience, so that the development of knowledge about storytelling has an influence in the learning process of students' public speaking lectures. Considering the process that students go through in practice which will be carried out simultaneously, various methods in practice have been implemented, and one of them students can develop themselves by using the storytelling method. This study aims to find out the effect of the storytelling method on the public speaking ability of students of the Communication Science study program in the city of Pekanbaru. This study uses the design of the Explanatory Survey Method. The results showed that the effect of storytelling on the students' public speaking skills was in the high category. This means that the more often students practice public speaking using the storytelling method, it will have an impact on their public speaking practice. Through the significance test of the storytelling method and the students' public speaking skills, there was a significant relationship. Communication Studies students will face the challenges of the current modernization era by developing digital storytelling methods. Modern society is now contaminated with all digital activities. So that the appearance of public speaking is also required to join in the practice.
Co-Authors Al Sukri Benni Handayani Benni Handayani Harry Setiawan Mufti Hasan Alfani Mufti Hasan Alfani Muhammad Ikhsan Muhammad Khairul Afdhol Tessa Shasrini